In recent years, many marketing, cultural, and brand consulting firms have begun incorporating semiotics into their practices. Unfortunately, the theory behind this practical extension has taken root in poisoned soil. As one of these consulting firms states: Semiotics is an investigation into how meaning is created and how meaning is communicated. Its origins lie in …
How to Organize (or Order) Your Thoughts
We live in a noisy world. Noise disturbs and disorders our cognition. This twofold interruptionโdisturbance being the shaking of our thoughts and disorder being the consequent disarray, the placing of thoughts where they do not belongโrequires a twofold resolution. First, we have to block the noise. Second, we have to learn to inquire. Blocking the …
On Succeeding within a System
โAny educational system aiming at a complete adjustment between education and society will tend both to restrict education to what will lead to success in the world, and to restrict success in the world to those persons who have been good pupils of the system.โ -T.S. Eliot, 1962: Notes towards the Definition Culture (2nd edition), …
Silence and Digital Life
Imagine that you have turned on the television, flipped through 150-some odd channels in the span of a minute, turned it off, turned on another television, done the same thing, turned your head slightly, turned yet another television, watched a show for 30 seconds, turned back to the first television and broadcast your own short …
Work-Life Balance and the Corporate Family
...while corporations can attempt to build bridges between work and life, so long as they conceive of themselves as essentially detached entities, constituted by neither community nor persons, they will continue to dig deeper the chasms that separate their productivity from an integral humanity.
Communication: Distraction and Focus
I do not believe it an exaggeration to name Byung-Chul Han as today's most provocative living philosopher. His books are brief treatisesโlong essays, reallyโthat pierce holes in the widely-accepted narratives about our present. Many of his claims have proven prescient, as the detriments to culture rendered by our sudden and violent immersion in an environment …
Rest and Action
To make a rare foray into popular culture, there is a genre of music, particular prevalent on YouTube, called "lo-fi hip hop". The significance of the term "lo-fi" is itself an interesting case study in the stipulated and conventional meaning of language. But, leaving that history to the side, we may say that today this …
Interest vs. Distraction
We are often pressed to describe our interests in life, whether on social media, dating websites, job applications, or in common conversation. All too often, however, I believe we have mistaken objects that in themselves function as distractions for genuine and fruitful interests. A distraction is something that takes you away from yourself. An interest …
